Market Disruption By Business Models

Question: Discuss about theMarket Disruption By Business Models. Answer: Introduction This paper endeavors to define a business model and product disruption, the paper identifies the film industry as an industry whereby the Pay-tv has been disrupted by Netflix and there is a comparison between the Pay-Tv model and Netflix disruptive model, the paper concludes by discussing the significance of the findings for future business models. What is a Business Model? It is a framework that guides a business to the realization of profits, a business model comprises of the goals that have been set up and strategies well laid for an organization to have profits in the long run, it is a money making method description for businesses, a business model contains aspect like the product offering in the market and also its sustainability in the market (Muehlhausen, 2013). A business disruption is basically the changes that happen in the market, which cause organizations, to change their business operation or functionality in the market, as a result of business disruption businesses are expected to change operational management of goods and services (Blythe and Zimmerman, 2005). In the 20th and 21st Century the film industry has experienced a fundamental evolution. The film industry was characterized with people visiting theatre halls after a release of every new movie, people were expected to purchase tickets for the new movie, thereafter came television industry and channels that would provide films though their programming. With the current technological advancements there is a new wave in the film industry, which happens to be the cable Tv, filming is not interrupted with advertisements, all one needs, is a strong internet connection and make payments for internet service or bandwidth to access the content. One of the company that has caused market disruption in the film industry is Netflix. The company has driven video tapes and disc rental to a halt, this has led to reduction in number of jobs at the video tapes rental worldwide. The organization is challenging major cable TV providers as well as the Pay TV, through its invention, the organization has posted better profit returns after tax, more than the predominant organization in the industry like the Disney which owns ESPN and ABC. Netflix has caused war on the media industry and many clients in the world are throwing away their Pay-tv set boxes and are embracing the Netflix streaming videos services. It has been a smiling phase for Netflix after they have caused market disruption, price per share has rose to high as $123 per share. It was noted that 46% of households in the U.S. can access streaming services as at August 2015.Customer preference in the video streamline by Netflix has disrupted the media programmers and the distributors of content globally. Traditionally, the Pay Tv model acted as an intermediary between, the customers and the filming companies and what was really irritating before, according to the consumers; the television stations kept or advertising products in between the programming, something that doesnt exist in Netflix, video streaming. Sourced from: Perry (2015) The Netflix effect: an excellent example of creative destruction. Available at: https://www.aei.org/publication/the-netflix-effect-is-an-excellent-example-of-creative-destruction/24/08/2016 The traditional media had a very different approach from the Netflix disruptive model, the traditional media and Pay Tv served it consumers at its convenience, waiting for the right movie to be released and dictating to the customers when they should watch the movies at their own timings. On the other hand, the PAY- Tv interferes with programming or the movie that is being broadcasted at that particular time by advertising their products and services. Prices in the traditional video broadcast keeps going up with no explanations, to receive a good picture quality using the traditional video, one will need a signal receiver either a set box or an aerial which is connected to the television set. Netflix disruptive form in offering services is the right thing, the organization offers services via internet and streamline of the video content. Competitive advantage of Netflix is that; the consumers dont require set boxes or signal receivers to stream line the video content being aired by t he Netflix company, all they require is a strong internet connection they can either watch on the laptops, at work during lunch time, in the bedroom before catching a nap or even while relaxing beside a swimming pool after the first swim .Netflix has disrupted the film industry by giving the customer a choice, a good organization enables the consumers to decide when they want the product and how the given product should be packaged.( Evenson, 2007). A close look at the packaging by the Netflix sums it all, why the company efforts and disruptive intentions hit the market. Packaging of the products go co-currently with current technological advancements, watching video content is moving from theatre and cinema halls as well big TV sets in the living room, to where the consumers are watching the content and movies even on their mobile phones (Paetz, 2014). The disruptive model by the Netflix organization has succeeded over the Pay-tv or traditional model as it offers customers a chance to enjoy video streaming services with all available gadgets that can access internet, various consumers can watch content while in the same room through Netflix, all they need are different gadgets and plug in earphones unlike the Pay Tv model whereby for consumers to enjoy services, they will need a Tv set and they all need to concentrate on the aired content (Sinclair, 2012). The Pay Tv model used before seemed to be working in the media industry, especially where the programmers would wait for new release of movies, and air the content through the television set at their own timing, Pay Tv Model provides consumers with content though it limits when the consumers should be watching certain content, during the broadcast they introduce products and advertise in between the broadcast. This portray that Pay-Tv model caters more for the big consumers who normally pay to advertise and they care less about the home consumers. All the companies involved in the Pay-Tv need to reinvent the products being offered or even rebrand their business and product offering to remain relevant in the market. Business need to reinvent their models to consumers, in order to remain relevant in the market. Netflix is at the top of the game with its disruptive model unlike the pay-tv model, Today Netflix is shaking the film industry, there was a time that Pay-Tv was the most admirable form of broadcasting film in the market. If the current disruptive model by Netflix is not redesigned and offer a competitive edge in the market, Netflix will become a company of survey in the future, consumers will quote how the new organization X is offering better services than Netflix (Montgomery, 1991). The end product of doing business is to make profits, most of the business models have a profit mindset at the end, businesses should tap on other aspects of making profits like a good well laid out competitive strategy even when the competitors disrupt the market. For example To be a leader in the beverage industry, Coca-Cola has developed a number of strategies such as market segmentation, communication advertising, segmentation of the lifestyle in the market and also product differentiation this is aimed to attain an upper hand over its competitors (Michman Mazze1998). Coca-Cola introduction of the diet soda called Tab, made its main competitor Pepsi, to introduce Diet Pepsi. The Tab brand was originally a product developed or designed for the female market but with introduction of Diet Pepsi, Coca-Cola, diversified its market, for the Tab to be consumed by men and families too. While Pepsi produced a Diet Pepsi, to counter Coca-Cola markets for Tab, Coca-Cola couldnt throw away its product with a new rival in the market but diversify the market through the competitive strategy of segmenting more customers that can be on the reach out by the Tab diet brand. (Michman Mazze1998).Another competitive strategy of the Coca-Cola company, is product differentiation. Coca-Cola has reinvented or made its products different with time and again in the market for relevance.to manage change Coca-Cola has always introduced new brands in the market, for instance in 1989, the organization introduced Power Ade which happens to be a sports drink. In 1990s Coca-Cola came up with products such as bottled water, fruit juices like minute maid and tea. The Coca-Cola is not resilient introducing new products, as well as differentiating it products to meet the market gap and thus it employs use of competitive strategy product differentiation Coca-Cola has highly invested heavily, in promotional or advertising strategy across the globe, what makes its advertising to be a great strategy is advertising on uniform information and Coca- Cola, creative team behind advertising always comes up with appealing information to the markets, for instance in 2013 Coca Cola invested $3.3 billion geared towards marketing and advertising, in the Share a coke campaign the campaign was aimed at allowing the Coca-Cola fans ,to share bottles or cans personalized with their names. The campaign saw Coca-Cola company volume of sales rise at 5% in Germany, Nordics and North west Europe regions. Sourced from: Sharon. B (2014, Nov20). Investor insights on the non-alcoholic beverage industry. Retrieved from https://marketrealist.com/2014/11/guide-non-alcoholic-beverage-industry/ Conclusion The paper begins by defining business models, which are strategies set out by companies or organization for profit maximization on the other hand is a definition of a business disruption, which is basically the changes that happen in the market, which cause organizations, to change their business operation, business disruption may be caused by an organization for the realization of its new market , other businesses might cause disruption in the market to shut the existing business and enjoy profits by themselves. The paper has identified the film industry as one which has been disrupted by entry of Netflix which offers film content via the internet, Netflix has employed a disruptive model while the traditional media uses the Pay Tv Model. Two of the models have been compared and reasons why the disruptive model by the Netflix has ended up succeeding and causing ripples to the main competitors. There is a conclusion on the models by examining the significance, of the finding and recom mendation to the models for them to be a reality they should have a competitive advantage and product differentiation, to support differentiation the paper has analyzed the wars between Pepsi and Coca-Cola during the market disruption period. References Amacom Div American Mgmt Assn.Advertising, the media and globalisation: a world in motion. Routledge. Blythe, J. and Zimmerman, A.S., 2005.Business to business marketing management: A global perspective. Cengage Learning EMEA. Evenson, R., 2007.Award-winning customer service: 101 ways to guarantee great performance. Michman, R.D. and Mazze, E.M., 1998.The food industry wars: Marketing triumphs and blunders. Greenwood Publishing Group. Montgomery, C.A., 1991.Strategy: seeking and securing competitive advantage. Harvard Business Press. Muehlhausen, J., 2013.Business Models for Dummies. John Wiley Sons. Paetz, P., 2014.Disruption by Design: How to Create Products that Disrupt and Then Dominate Markets. Apress. Vizjak, A. and Ringlstetter, M.J. eds., 2012.Media management: Leveraging content for profitable growth. Springer Science Business Media. Moon, S. and Dathe-Douglass, S., 2015.The Ultimate Competitive Advantage: Why Your People Make All the Difference and the 6 Practices You Need to Engage Them. BenBella Books, Inc.. Louie, G.G., 2009. Persistent forecasting of disruptive technologies. Sourced from: Sharon. B (2014, Nov20). Investor insights on the non-alcoholic beverage industry. Retrieved from https://marketrealist.com/2014/11/guide-non-alcoholic-beverage-industry/

Canada at the outset free essay sample

Perry and then on Lake Champlain, a British force invaded the Chesapeake region and burned the new capital of Washington to the ground in August 1814. They then were beaten off in the battle at Fort Necromancer Baltimore that inspired Francis Scott Key to write the Star Spangled Banner. Finally, the victory of Gene. Andrew Jackson, over the British at New Orleans in January 1815 gave a boost to national morale, even though, because of slow communications, it was actually fought after the Treaty of Ghent had been signed, officially ending the war.Why do the authors say on p. 38 that the Americans, who had wanted to conquer Canada at the outset, were relieved and even happy to settle for a virtual draw? Because despite that they hadnt gained any land, they had managed to come to a draw with one Of the most powerful us overpowers of the time d. What were the New England demands, as expressed in the 1814 Hartford Convention? When taken together with the end of the war on unexpectedly favorable terms, how did they contribute to the final demise of the Federalist Party? 1) The New England demands: Financial assistance from Washington for cost trade and proposed amendments requiring a two thirds vote in Congress before an embargo could be imposed, new states admitted, and war declared. We will write a custom essay sample on Canada at the outset or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Abolish the three-fifths cause in the constitution to limit u. S. Presidents to a single term, and to prohibit the election of two successive presidents from the same state. (2) End of Federalist Party: They wanted to secede from New England. 2. Nationalism and the American System (up. 40-242) a. Increased security and self-confidence after the war produced a heightened sense Of nationalism people associating themselves with the nation first and their captives states second. A national literature developed in the works of Washington Irving and James Finnier Cooper and in the construction of a new capitol building in Washington A revived Second Bank of the United States was established in 181 6 this time with the (support or opposition) of the Jeffersonian Republicans. Note: Modern students can be excused for finding a discussion about tariff policy a bit boring. This section covers the first of many tariff battles throughout the 1 8005. Tariffs today are not a big deal because there is a worldwide trend to reduce duties on imports and cause the government gets most of its revenue through income taxes. However, there was no income taxation until 191 3 and the government therefore depended almost exclusively on tariff duties for its revenue. So its important to have a general understanding. ) b.Look at the Tariff Chart on page AAA of the Appendix. At their peak in 1828, tariff duties on imported goods amounted to 60 percent of their value. In 1 996, that tariff rate amounted to only about 5 percent. The authors say (p. 241 ) that the Tariff of 181 6 was the first in history instituted primarily for retention, not revenue. What is a protective tariff? What does it protect? Items manufactured in the US from foreign competition. C. List the three main elements of Henry Clays 1824 proposal for an American System of federal support for internal development.Republicans considered this proposal unconstitutional. A strong banking system, that would provide a abundant credit. A protective tariff, for eastern manufacturing would flourish. More roads and canals, more in the Ohio Valley. 3. Monroe, Sectionalism, and the Missouri Compromise (up. 242-246) a. The Panic of 1 819 was caused largely by over speculation in western lands. (Note that financial panic, or economic depression, is a recurring theme that you will observe occurring every twenty to thirty years or so.Many consider it the curse of capitalism. Yet another recurring theme introduced here for the first time is the sectional controversy between North and South over the admission of new states as slave or free-? a question which was primarily one of political and economic power, but which increasingly took on a moral character leading to the Civil War. With its booming population, the North was gaining power in the House of Representatives by 1820, while the South was only able to retain equal power in the South.New states east of the Mississippi had been admitted alternately slave and free to keep a balance, but Missouri, the first new state to be carved out of the Louisiana Purchase, threatened to upset this balance. What were the three elements of the 1 820 Missouri Compromise fashioned by Henry Clay? Missouri as a slave State. The Free-soil Maine All future bondage was prohibited in the remainder of the Louisiana Purchase north of the line of 36 degree 30 and the southern boundary of Missouri. 4. Nationalism and the Supr eme Court (up. 47-251) Because he was its first major interpreter, the authors call Chief Justice John Marshall the principal Molding Father of the Constitution. In the case of McCullough vs.. Maryland (181 9), Marshall used Hamiltonians Loose construction of the Constitution to declare the Bank of the U. S. Constitutional because Congress had the right to do anything necessary and proper to carry out its functions. Also, the federal government today influences many aspects of our lives (like eat inspection and product labeling, for example) through a drastic expansion of its constitutional power to control interstate commerce.

The Art Of Fear Essay Example For Students

The Art Of Fear Essay Fear is a pestilence. It poisons the mind, and paralyzes the body. It can easily mutate taking on the forms of paranoia and even phobias. It can manifest into an epidemic, spreading like a wildfire throughout our society. When put into natural situations, fear can act as a safety mechanism, which advises us to keep clear from danger, but when fear is manipulated by the wrong mediums, it can cause more harm than good. What exactly is fear, and can one really put a single definition to it? The definition of fear is universal, varying from one culture to another. Simply put, fear is in the mind of the beholder, its an art in and of itself. In American culture, the media, which I often refer to as the Powerhouse of Mass Manipulation, likes to dictate what we should fear-I call this constructed fear. We will write a custom essay on The Art Of Fear specifically for you for only $16.38 $13.9/page Order now These suggestions may range from fear of being overweight to your neighbor might be a terrorist. Speaking of terrorists, George Bush (haha get it?) used the fear of further terrorist attacks and weapons of mass destruction to fuel his tirade in Iraq. The American people blindly supported him and his war due to fear for their own safety. Only now, does the majority of Americans see through his smoke and mirrors when he comes out of Iraq empty handed. Perhaps Bush should have done his homework, he would have stumbled across the infamous Adolph who used the same trick, only he was successful. Unbelievably, there is such a thing good fear, such as the fear of God. Those who fear God obey his rules, and obeying his rules means living a morally clean life. In other words, no harm comes from this fear. Another example is the fear of the authorities, those who fear the police dont commit crimes, thus keeping out of jail. There is also a level of respect that comes with fearing God and the Police; when people rebel against these forces it not only shows disrespect but the fact that they do not fear someone higher then themselves. Fear can also be contagious. Take for example this passage from Grendel Grendel begins to shriek in pain and fear; the sound terrifies all who hear it. Grendel is the one who initially feels the fear, but his reaction caused those around him to be terrified, thus inflicting indirect fear. In England, 1485 a plague called the Sweat swept the land claiming thousands of lives, some that could have been spared. This unique sickness killed quickly, it had the characteristics of a severe fever. It was said that to avoid becoming sick, one should remain calm and keep from over perspiring. Now, this sounds simple, but many who have heard of this sickness began to panic, only thinking they were sick when they were fine. Ultimately, they stressed themselves out with the fear of dying and ended up dead. Theres nothing worse than death by irony. Fear is an illness that has sickened humanity from the beginning of time. Until society can learn to be more tolerant of things that were unfamiliar with, such as other cultures, constructed fear may remain with us for some time. Initially, fear was meant to be a tool used to maintain order, and keep us safe. Used correctly, we can live orderly, however, abused and it can be more destructive than any weapon of mass destruction.

Free Opinion Essay Samples - Why Its So Important to Use Opinion Essay Samples

Free Opinion Essay Samples - Why It's So Important to Use Opinion Essay SamplesAn Opinion Essay is one of the most useful tools available for presenting your thoughts, ideas and opinions to an audience. There are numerous free opinion essay samples available that you can easily use to create a powerful argument or topic that would truly bring your views across to the target audience.If you want to present your views to the public in the best way possible, you should start with writing an effective opinion essay samples. This will help you present your views in the best light.The best opinion essay samples come from sources that you can trust. You need to make sure that you get them from well-known or respected sources. While you may not have access to the free samples that they give out, you can always rely on high quality free opinion essay samples from paid sources.Even if you don't believe that you could write an essay which has opinions or arguments in it, you can still try. The key here is to try your hardest to be as authentic as possible. Make sure that your argument has strong points and doesn't just look like a bunch of unsupported facts.Remember that there are many opinions that could be presented in opinion essay samples. The best way to make sure that the essay you write comes across as true and truthful is to try and create an original point of view.Many people may think that opinion essay samples simply consist of points or topics but this is not true. These opinions can be about things such as politics, science, history and many other topics. Remember that you are only restricted by your imagination when you're trying to come up with an opinion essay sample.By the same token, you shouldn't forget that the opinion essay samples that you get from free resources are nothing more than their opinions. Remember that it's really important to realize this. Trying to fit your opinion into an essay format that is already in existence is not going to make y our ideas any more true or persuasive.There are many ways that you can find and use opinion essay samples. You can make use of sites that offer these resources. While some sites can actually be misleading, there are other sites that can actually give you access to high quality free opinion essay samples.

Free Essays on Comparing Romantic Relationships

Love and Romance Throughout Word Count: 1,293 Most of the novels that we have read have a theme of love. Different kinds of love are shown throughout the stories, but one type of love interests me the most, romantic love. The romantic relationships are so different from each other in all the books. Some are true love, while others seem to be convience love. I wish to explore the feelings of two particular women who have very different ideas on love and marriage. Elizabeth and Janie are two independently minded women, living in times when such independence is not widely accepted. â€Å"Pride and Prejudice† focuses mostly on Elizabeth and her changing feelings of Mr. Darcy. â€Å"Their Eyes Were Watching God† is all about Janie and her three very different relationships throughout the novel. Elizabeth was unlike her sisters is many ways. One way that she thought completely different was on the subject of love and marriage. Elizabeth’s siblings were all about searching for husbands. Their only goal in life was to get married to wealthy men. Jane, the eldest sister seemed to be the only Benedict sister besides Elizabeth who did not necessarily want to marry for money, but for love. Getting married was extremely important to Jane but not for all the wrong reasons like her sisters. Elizabeth, however, did not seem to be in any hurry to get married. She refused two men before finally accepting a marriage proposal from Mr. Darcy. The difference between the men was that Elizabeth was truly in love with Mr. Darcy, while she did not even like the other two men who were chasing her. We could see from the beginning that Mr. Darcy and Elizabeth were meant to be together. They may have shown dislike and Elizabeth expressed much hatred, but there is a thin line between love an d hate. I don’t believe a person can have one without the other. When Mr. Darcy and Elizabeth finally express their feelings for one another and get engaged, we can feel... Free Essays on Comparing Romantic Relationships Free Essays on Comparing Romantic Relationships Love and Romance Throughout Word Count: 1,293 Most of the novels that we have read have a theme of love. Different kinds of love are shown throughout the stories, but one type of love interests me the most, romantic love. The romantic relationships are so different from each other in all the books. Some are true love, while others seem to be convience love. I wish to explore the feelings of two particular women who have very different ideas on love and marriage. Elizabeth and Janie are two independently minded women, living in times when such independence is not widely accepted. â€Å"Pride and Prejudice† focuses mostly on Elizabeth and her changing feelings of Mr. Darcy. â€Å"Their Eyes Were Watching God† is all about Janie and her three very different relationships throughout the novel. Elizabeth was unlike her sisters is many ways. One way that she thought completely different was on the subject of love and marriage. Elizabeth’s siblings were all about searching for husbands. Their only goal in life was to get married to wealthy men. Jane, the eldest sister seemed to be the only Benedict sister besides Elizabeth who did not necessarily want to marry for money, but for love. Getting married was extremely important to Jane but not for all the wrong reasons like her sisters. Elizabeth, however, did not seem to be in any hurry to get married. She refused two men before finally accepting a marriage proposal from Mr. Darcy. The difference between the men was that Elizabeth was truly in love with Mr. Darcy, while she did not even like the other two men who were chasing her. We could see from the beginning that Mr. Darcy and Elizabeth were meant to be together. They may have shown dislike and Elizabeth expressed much hatred, but there is a thin line between love an d hate. I don’t believe a person can have one without the other. When Mr. Darcy and Elizabeth finally express their feelings for one another and get engaged, we can feel...

Corporate social responsibility Essay Example | Topics and Well Written Essays - 1500 words - 5

Corporate social responsibility - Essay Example Enron’s boss is cognizant that when I was working at the public hospital, Enron worked closely with the senior management of the hospital. Additionally, he was familiar with a number of both the hospital management and the government department of health. Following my experience in working in the public hospital is aware of the critical issues in the transfer the work from the public hospital to a private hospital. His firm pays large bonuses to employees who successfully move from the general hospital to private. Additionally, the accountants collude with the management in window dressing the financial statements to portray profits being generated by the hospital when it is not the case. The top management director had some information regarding the fall of the shares in the stock exchange. The manager made a point of selling the shares before disclosing such information to the public and respective investors over the future fall in the shares of the public hospital shares. It determination of the ethical dilemma it is necessary to determine the reason Enron was chosen is because of the experience and knowledge he had in the medical services of the eye patients and the familiarity he had with the senior management over some time with the government and the public hospital. The ethical requirements demand that there should be nothing like threats that might hinder the competency, professionalism, integrity or objectivity of the professional. In the above case, there exist are a number of threats to professionalism. There is a threat of self-interest (Williams, 2007). In the above case, it is well stated that the management has an offer of paying Enron a handsome amount after accepting the demands of the senior management. This raises the ethical dilemma. Another threat that is being portrayed is the threat of familiarity. It is clear that Enron has been working with the senior

Ch9 - reflectional journal Essay Example | Topics and Well Written Essays - 250 words

Ch9 - reflectional journal - Essay Example On the other hand, global climatic change and matters concerning national council can be explained by science. For this reason, students should be thought both social studies and science together so that they can relate them separately (National Research Council, 2011). How does the relation between subjects in schools help in effective teaching? Sciences have a relationship with other fields of study. Science and mathematics are two very close subjects, and one relies on the other while doing investigations. Mathematical concepts are used to calculate complicated steps in scientific investigations. It is more advantageous to both learn mathematics and science along so that one can be an effective teacher. For a student to understand some mathematical concepts like drawing of graphs, his/ her teacher should teach the student both mathematics and science together. This enables the student to relate the concepts and understand it well rather than teaching the two subject separately (National Research Council, 2011). The world is evolving daily, and new technologies are invented. For this reason, students should be thought the Integrated Science, Technology, Engineering, and Mathematics. Engineering is an essential field in technological advancement, and so teachers should involve students in STEM experiments so that they can practically understand. The Next Generation Science Standards is more concerned with (STEM) since engineering is the core subject applied in the task. In conclusion, English and art are more important for a student to be taught. Enhancement of a student’s understanding requires much reading and writing and, for this reason, a teacher should have it as its first